Humans of Agriculture

View Original

The Electric Orchardist: “We can potentially use farmers to build the cheapest electricity system in the world”

Mike Casey, a technology founder turned farmer, shares his journey from selling his tech startup to buying a cherry orchard in New Zealand. 
He discusses the challenges and rewards of transitioning from one industry to another and the importance of being open to new opportunities.

Mike emphasises the role of luck in entrepreneurship and the need for tenacity and bravery. He also highlights the value of having clear boundaries and trust in business partnerships. Mike Casey discusses his journey of electrifying his farm and the potential for farmers to play a key role in the energy transition. He explains the financial benefits of electrification, such as saving operational costs and generating additional revenue.

Mike talks about the importance of farmers in generating energy for the rest of the population and reducing the need for expensive infrastructure. He also highlights the role of consumers in adopting fully electric homes and contributing to the energy transition. Casey encourages university students to lead by example and focus on the economic benefits of sustainability.

See this content in the original post